The members of SCE had the great opportunity to attend a seminar by the well-reknowned Lars G:son Åkerman former vice president of Licensing and international trade at the Swedish Trade Council.

The seminar gave insights on how to work in international relations regarding licensing, transfer of know-how, branding and general IP strategy.

All attendees were very satisfied by the information recieved and are now more in tune with the pitfalls and opportunities that lies within licensing and international marketing.